Kajabi vs Udemy
Two education & courses affiliate programs, compared field by field on verified terms. Every figure below was checked against the official program page; each profile links the source. Scoring follows our public rubric.
30% recurring, lifetime · 30 days cookie
Good — best for established creator-economy educators
Udemy
Course marketplace · Education
~10–15% (varies by promo) · 7 days cookie
Weak — best for high-volume tutorial and how-to content
The verdict
Kajabi — 73/100
Kajabi wins by 26 points on stronger earnings structure, a longer attribution window (30 days vs 7 days). Udemy still makes sense for a specific fit: high-volume tutorial and how-to content.
Verified terms, side by side
| Field | Kajabi | Udemy |
|---|---|---|
| Commission | 30% recurring, lifetime | ~10–15% (varies by promo) |
| Model | Recurring (lifetime) | Percentage of sale |
| Cookie duration | 30 days ✓ | 7 days |
| Est. $/first referral | ~$500 ✓ | ~$2.5 |
| Network | In-house | Rakuten Advertising |
| Payout threshold | None stated | $50 |
| Payout methods | PayPal | Direct deposit, PayPal, check |
| Payment terms | Monthly, ~NET 30 | NET 60 (Rakuten) |
| Geo focus | Global | Global |
| Terms verified | 2026-08 | 2026-08 |
Score breakdown
Subscores are 1–10, weighted per the methodology.
Earnings power (35%)
Attribution window (20%)
Trust & conversion (20%)
Payout reliability (15%)
Ease of entry (10%)
Why pick Kajabi
- 30% lifetime on $149–$399/mo plans is elite economics
- Low churn among serious creators
- Partner tiers add bonuses
Watch out
Program historically favored existing customers — check eligibility
Full Kajabi profile →Why pick Udemy
- Huge course catalog covers every niche
- Perpetual $9.99–$14.99 sales convert impulse buyers
- Easy topical relevance for any tutorial site
Watch out
Deep discounting makes commissions tiny
Full Udemy profile →