Kajabi vs Coursera
Two education & courses affiliate programs, compared field by field on verified terms. Every figure below was checked against the official program page; each profile links the source. Scoring follows our public rubric.
30% recurring, lifetime · 30 days cookie
Good — best for established creator-economy educators
Coursera
University-backed online courses · Education
10–45% by product · 30 days cookie
Good — best for career, upskilling and certification content
The verdict
Kajabi — 73/100
This one is close: 3 points separates them. Kajabi edges it on stronger earnings structure, but Coursera remains the better pick where its strengths match your audience — career, upskilling and certification content.
Verified terms, side by side
| Field | Kajabi | Coursera |
|---|---|---|
| Commission | 30% recurring, lifetime | 10–45% by product |
| Model | Recurring (lifetime) | One-time bounty |
| Cookie duration | 30 days | 30 days |
| Est. $/first referral | ~$500 ✓ | ~$25 |
| Network | In-house | Impact.com |
| Payout threshold | None stated | $10 |
| Payout methods | PayPal | Direct deposit, PayPal |
| Payment terms | Monthly, ~NET 30 | Monthly (Impact) |
| Geo focus | Global | Global |
| Terms verified | 2026-08 | 2026-08 |
Score breakdown
Subscores are 1–10, weighted per the methodology.
Earnings power (35%)
Attribution window (20%)
Trust & conversion (20%)
Payout reliability (15%)
Ease of entry (10%)
Why pick Kajabi
- 30% lifetime on $149–$399/mo plans is elite economics
- Low churn among serious creators
- Partner tiers add bonuses
Watch out
Program historically favored existing customers — check eligibility
Full Kajabi profile →Why pick Coursera
- University brands (Stanford, Yale, Google certs) convert
- Up to 45% on select products
- Evergreen "learn to code / get certified" demand
Watch out
Subscription products pay one-time only
Full Coursera profile →