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HubSpot vs ClickFunnels

Two saas & software affiliate programs, compared field by field on verified terms. Every figure below was checked against the official program page; each profile links the source. Scoring follows our public rubric.

Higher score

HubSpot

CRM & marketing platform · SaaS

88

30% recurring for 12 months · 180 days cookie

Exceptional — best for b2B, marketing and sales content sites with educational traffic

ClickFunnels

Sales funnel platform · SaaS

74

30% recurring (up to 40% for top tiers) · 45 days cookie

Good — best for creator-economy and internet-marketing audiences

The verdict

HubSpot — 88/100

HubSpot wins by 14 points on a longer attribution window (180 days vs 45 days), lower payout friction, stronger brand conversion. ClickFunnels still makes sense for a specific fit: creator-economy and internet-marketing audiences.

Verified terms, side by side

Full comparison of HubSpot and ClickFunnels affiliate program terms
Field HubSpot ClickFunnels
Commission 30% recurring for 12 months 30% recurring (up to 40% for top tiers)
Model Recurring (12 months) Recurring (lifetime)
Cookie duration 180 days ✓ 45 days
Est. $/first referral ~$250 ✓ ~$44
Network Impact.com FirstPromoter
Payout threshold $10 $100
Payout methods Direct deposit, PayPal PayPal, ACH, wire
Payment terms NET 30 (Impact scheduling) Monthly, NET 30–45
Geo focus Global Global
Terms verified 2026-08 2026-08

Score breakdown

Subscores are 1–10, weighted per the methodology.

Earnings power (35%)

HubSpot 8
ClickFunnels 8

Attribution window (20%)

HubSpot 10
ClickFunnels 6

Trust & conversion (20%)

HubSpot 10
ClickFunnels 8

Payout reliability (15%)

HubSpot 9
ClickFunnels 7

Ease of entry (10%)

HubSpot 7
ClickFunnels 7

Why pick HubSpot

  • 180-day cookie is among the longest in SaaS
  • Household B2B brand that converts educated traffic well
  • Tiered program adds bonuses as you grow

Watch out

12-month cap on recurring (not lifetime)

Full HubSpot profile →

Why pick ClickFunnels

  • High plan prices (~$97–$297/mo) make 30% meaningful
  • Strong internal upsell machine lifts customer value
  • Iconic brand within the funnel/creator niche

Watch out

$100 payout threshold is high

Full ClickFunnels profile →