Kit (ConvertKit) vs ActiveCampaign
Two email marketing affiliate programs, compared field by field on verified terms. Every figure below was checked against the official program page; each profile links the source. Scoring follows our public rubric.
50% for 12 months, then 10–20% ongoing · 90 days cookie
Exceptional — best for creator-economy, newsletter and blogging audiences
ActiveCampaign
Email & marketing automation · Email
20–30% recurring (tiered) · 90 days cookie
Strong — best for marketing automation and agency-adjacent content
The verdict
Kit (ConvertKit) — 87/100
Kit (ConvertKit) wins by 10 points on stronger earnings structure, stronger brand conversion, easier entry. ActiveCampaign still makes sense for a specific fit: marketing automation and agency-adjacent content.
Verified terms, side by side
| Field | Kit (ConvertKit) | ActiveCampaign |
|---|---|---|
| Commission | 50% for 12 months, then 10–20% ongoing | 20–30% recurring (tiered) |
| Model | Recurring (lifetime) | Recurring (lifetime) |
| Cookie duration | 90 days | 90 days |
| Est. $/first referral | ~$175 ✓ | ~$135 |
| Network | PartnerStack | PartnerStack |
| Payout threshold | $5 | $5 |
| Payout methods | PayPal, Stripe | PayPal, Stripe |
| Payment terms | Monthly, ~NET 30 | Monthly, ~NET 30 |
| Geo focus | Global | Global |
| Terms verified | 2026-08 | 2026-08 |
Score breakdown
Subscores are 1–10, weighted per the methodology.
Earnings power (35%)
Attribution window (20%)
Trust & conversion (20%)
Payout reliability (15%)
Ease of entry (10%)
Why pick Kit (ConvertKit)
- 50% first-year rate is elite for email
- Creators churn less than marketers — long tails
- Beloved brand in the creator niche
Watch out
Free tier delays monetization of referrals
Full Kit (ConvertKit) profile →Why pick ActiveCampaign
- Recurring for customer lifetime, not capped at 12 months
- Higher plan pricing than most email tools
- Tier upgrades reward consistent referrers
Watch out
Base 20% tier is mid-pack
Full ActiveCampaign profile →